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Data Scientist (F/H/X) Job Opening In Paris – Now Hiring Publicis Groupe


Job description

**Description de l'entreprise**

Publicis Groupe, leader dans le domaine de la communication rassemble une communauté de 27 agences et nourrit un modèle unique alliant création, média, data et technologie pour accompagner- ses clients sur toutes les expertises du marketing et de la publicité.

Les agences doivent leur succès à des équipes et des personnalités engagées pour faire face au rythme des changements sociétaux et ouvrir de nouvelles voies par l’innovation.

Publicis Media est composé d'agences comme Zenith, Starcom, Blue 449, Performics, Spark Foundry, Publicis Sport, Publicis Media Connect, ainsi que de centres d’expertise en innovation tels que le Social Media, le Performance Marketing et le Digital, la Data, le Content, le Search, la Tech et le Commerce.

Publicis Media accompagne ses clients dans l’univers complexe des médias d’aujourd’hui et déploie ses expertises sur tous les leviers et points de contact.

**Descriptif du poste**

L’équipe Data & Tech joue un rôle essentiel dans la transformation des données en stratégies commerciales efficaces et innovantes pour les clients du groupe.

**Vos enjeux :**

+ Améliorer l’efficacité et le ciblage des campagnes marketing et médias grâce à une meilleure compréhension des consommateurs et des tendances.
+ Faciliter l'automatisation et la personnalisation des stratégies marketing à grande échelle.

**Vos Missions :**

+ Réaliser des analyses ad-hoc ou automatisées au sein de data clean rooms.
+ Développer des modèles d’enchère personnalisés pour optimiser l’efficacité des stratégies médias.
+ Implémenter des modèles de marketing mix (MMM) et outils de scénarisation budgétaire pour nos clients.

Vous serez amené à collaborer avec d'autres experts du groupe en médias, en marketing et en technologie pour garantir la meilleure approche aux clients.

**Qualifications**

+ Vous possédez 1 à 3 années d’expérience en Data Science.
+ Python : connaissances avancées (librairies Numpy, Pandas, SDKs cloud)
+ SQL (fonctions de fenêtrage, DML).
+ Data Visualisation en Python et/ou avec des logiciels tels que PowerBI, Tableau, Looker,…
+ Machine Learning : modèles de régression, modèle de classification, tests de significativité
+ Expérience avec un stack analytics cloud (GCP/AWS/Azure), idéalement GCP.
+ Anglais professionnel courant exigé.

**Qualifications optionnelles :**

+ Une connaissance du milieu des médias et de la publicité serait un plus.
+ Connaissances en MLOps, automatisation et monitoring de modèles.
+ Connaissances en requêtage APIs.

**Ce poste n’est pas pour vous si :**

+ Vous souhaitez travailler à 100% sur de l’IA Gen, notre priorité est le machine learning et la data science.
+ Vous avez envie de travailler sur des projets long terme : ici, ce sont des projets dynamiques et courts, orientés sur des use cases précis.
+ Le digital, le media ou le display ne vous intéressent pas

**Informations complémentaires**

Nos locaux sont basés à Paris dans le 1èème arrondissement dans un environnement de travail idéal pour vous épanouir.

📣 Bon à savoir :

🚀 Des espaces de travail et de détente modernes, collaboratifs et conviviaux.

💻 Le télétravail est possible sur une base de 2 jours par semaine.

📖 De nombreuses formations : +30.000 modules accessibles en e-learning, comprenant des certifications, en partenariat avec LinkedIn Learning sur la plateforme propriétaire Marcel.

🧑‍🎤 Une politique Talent transparente.

🎉 De nombreux événements pour apprendre, échanger et faire la fête

**_Viva La Différence !_**

Cette philosophie de Publicis Groupe témoigne depuis toujours de notre engagement pour la diversité et de la conviction que nos talents sont notre plus grande richesse et notre meilleur atout.

Nous valorisons ainsi toutes les singularités, sans distinction d’âge, de sexe, de couleur de peau, d’origine sociale, de religion, ou d’orientation sexuelle… seules la compétence et l’énergie comptent ! Nous encourageons toutes les candidatures qualifiées et seront ravis d’accompagner tout au long du processus de recrutement, de manière personnalisée.


Required Skill Profession

Other General


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Unlock Your Data Scientist Potential: Insight & Career Growth Guide


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The Work Culture

An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Publicis Groupe adheres to the cultural norms as outlined by Expertini.

The fundamental ethical values are:

1. Independence

2. Loyalty

3. Impartiapty

4. Integrity

5. Accountabipty

6. Respect for human rights

7. Obeying France laws and regulations

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